Last updated on October 19, 2020
A web design firm cannot thrive by excelling in incomplete features (such as design or content alone). It needs to have a design that feeds into your website’s user experience, performance, and properly complements your content.
Additionally, your website needs to connect directly with your viewers in what you are doing, why you are doing it and for whom you are doing it.
Below are 14 website suggestions to ensure that your redesigns are in the right direction and that you are not driving visitors away. You can visit BiggieTips for more details.
1. Have a Plan
Don’t just begin to build your website. To ensure that your website design serves your visitors ‘ expectations successfully, you need to map out your customer’s journey from the first time they access your website until they become clients.
2. Remove the Following From Your Website
With an audience that only has an eight-second attention span, you need to build an impression that gets across the main points. This should be achieved with short, influential, content parts and relevant photographs/icons which are cut off by strong and short headers.
3. Include Social Share and Follow Buttons
Social sharing buttons are those small buttons you find around the top or bottom of blog posts. They include icons of various social media websites that allow you to share the page directly on the social media channel of your choice.
4. Implement Calls-to-Action
Call-to-action buttons are one of many elements that signify the next step the user should use on a page. It can easily fail to specifically direct visitors through your website design.
5. Use the Right Images
Just because a standard website has the image, it doesn’t mean it looks genuine and will induce confidence in your business. Ideally, you want to use photos that show images of the real people working at your company and the office itself.
Nothing worse than an unclear or disorganized navigation website with an interface. When enhancing the navigation of your website, it is important to make sure that your visitors can conveniently find what they are looking for.
7. Let Your Visitors Scroll on Your Homepage
Don’t be cautious about designing a slightly longer homepage. It can help create a seamless experience by including 3 to 5 parts to help direct new and recurring visitors to appropriate areas of your website.
The list could go on forever, but below includes a brief hit-list of some of the most critical essentials:
- Value proposition
- Intro Video
- Overview of Services
- Product Features
- About Us
- Case Studies/Success Stories
8. Don’t Be Afraid of White Space
Whitespace is an important section of design that helps you break up the page and improve readability.
9. Mobile Optimization
You must optimize your website for mobile as 80% percent of internet users own smartphones. It is a must to tailor your website to match the visitors’ needs.
Reach out to a professional website design company that will help you out in developing a responsive website as per your requirements.
10. Get Found
If you want to establish a major online presence, then you need to build a website that can be located.
It starts with the creation of an SEO strategy that takes into account the search terms that your customers and audiences would be searching for. Such principles of approach should include creating content that is important to your visitors’ needs. A few sources of material that can do this are Videos, blog articles, and e-books.
11. Never Stop Testing
Evaluating the transfer routes, how far the users scroll, and where they are clicking, etc., are important qualities that can show if your pages are performing the way you want.
12. Identify Unknown 404’s or Broken Links
Depending on the size of your website, or how long it has been around, you might probably have a few pages or links that aren’t functioning well. And besides that, your visitors won’t even let you know.
13. Create New or Unique Offerings
Converting visitors is the key way to assess how many users move down the marketing funnel. The way you normally convert visitors is by offering deals, demos, or items they will find attractive.
14. Update Your Content To Appeal to Your Persona
When you write a copy that you wish to impress your website visitors, many of us tend to fall into a risky trick.
So, rather than a title such as “Our Case Studies”, try something such as “Your Potential Success Story
This grammatical switch may seem irrelevant, but it will subconsciously influence the way customers see your company.
By using actual user behavior to authorize your instincts about what appears attractive, You will improve sales dramatically.
The best practice is a good starting point. You need to always check everything on your website so you know what works for your specific audience.